Transforming Relationship Guidance with Comprehensive UI/UX
Dive into our wellness case study as we reveal how Mine’d, a mental health app, connects users with top relationship experts and therapists. See how Arounda’s UI/UX design services facilitated this transformative journey.
- Web Design
- UI/UX Design
- Headquarters
New York, USA
- Industry
Healthcare
- Website
- Timelines
6 Months
The client
Mine’d is a mental health platform that resonates with users on a personal level. It serves as a vital connection point for people at various stages of their relationships, offering expert emotional wellness advice and a supportive community through live sessions, on-demand classes, and user-friendly healthcare design.
Challenge
Meeting the project’s requirements, Arounda embraced the challenge of adopting a holistic approach to mental health product design, encompassing every stage of UX and UI. Since Mine’d is an existing platform, our team’s other hurdles involved identifying new feature integration opportunities and creating an application for Experts.
Our Solution
Our goal was to build a comprehensive UX strategy for two distinct user roles: Consumers and Experts. The Arounda team also aimed to create user flow, app flow, and wireframes for both user segments, ultimately transitioning to the UI healthcare design stage.
Catering to Consumers and Experts: Our UI/UX Process for Mine’d
Our main task was to update the existing mobile app’s UX and UI wellness design while adding extra features to enhance this product. Arounda experts also had to cover two Mine’d applications catering to Consumers and Experts.
The process of Mine’d Product Design
Comprehensive UX
Arounda played a pivotal role in helping Mine’d by focusing on a UX-driven approach. It allowed us to reevaluate the product from a new perspective, identify crucial new features, and seamlessly translate them into a design. Through the collaborative efforts of design and wellness development, we successfully refreshed the app, enhancing existing solutions and incorporating modern behavioral patterns.
Mobile Versions for Experts
Arounda conducted separate competitor research and came up with user and application flows for Experts app version. Yet, we went beyond that by delivering a holistic mobile experience from scratch, equipping wellness professionals with specialized tools for effective relationship guidance.
Mobile Version for Consumers
We followed an extensive process involving competitor research, UX strategy development, and the creation of user flow, app flow, and wireframes for this particular user segment. Based on the existing Mine’d application, our team delivered a seamless mobile experience tailored to the unique needs of Consumers.
Visual style
Understanding the significance of visual appeal, we refreshed the overall Mine’d design. Our team carefully considered user preferences, Consumers and Experts, and the latest trends to create a visual style that resonates with the audience.
85%
User satisfaction rateAs our healthcare case study reveals, we fully satisfied the needs of Consumers and Experts.
87%
User retention rateOur thorough approach to UX helps Mine’d retain users.
25%
Mobile users increaseMore users flock to the upgraded mobile apps.
8%
Conversion rateMine’d effectively engages users seeking relationship advice and emotional support.